This is a fantastic piece of mid-century Americana! The Timex Automatic line was a huge commercial success in the 1970s, making durable, reliable self-winding movements accessible to a mass market. This particular model, defined by its bright blue sunburst dial and high-contrast red accents, perfectly captures the fun, colorful design language of the era.
The core selling point is its Durability and Legacy. Timex movements of this period (like the likely Caliber M40 within) were renowned for their rugged, affordable construction. While not a high-beat Swiss movement, this automatic timepiece provides grab-and-go convenience and features the essential Date complication clearly displayed at 3 o'clock. The cushion-shaped case and wide bezel give the watch substantial wrist presence- a perfect embodiment of the bold 1970s aesthetic.
This piece is highly appealing to the vintage enthusiast who collects watches for their historical context and raw, unapologetic style. The dial proudly announces "WATER RESISTANT," emphasizing its built-for-life utility. This is a nostalgic, robust, and highly collectible artifact of American mass horology from the peak of the groovy decade!
Brand
Timex
Model
Automatic Day/Date
REFERENCE
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YEAR
1974 US
MATERIAL
Stainless Steel
WINDING
Automatic
CALIBER
Timex M40
SERIAL
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SKU
1248
CASE SIZE WITHOUT CROWN
37mm
CASE SIZE WITH CROWN
39mm
CASE THICKNESS
12mm
BETWEEN LUGS
18mm
SERVICE
Running Condition (Timex movements often require full replacement)